

Artificial Intelligence: Redefining Digital Marketing
AI has been the buzzword for quite some time now, but what is it exactly? Artificial Intelligence (AI) is a branch of computer science...


How You Will See Ads in the Future
Change is the only constant. In our previous post, we talked about The Wireless Landscape, and how we are always connected. Note that it...


The Shift from OOH to DOOH: Reinventing Outdoor Ads
Out-of-Home advertising (OOH) has been around for ages, tracing its origins back to ancient Egyptian civilization. It has evolved over...