How to Choose the Right Advertising Media
83% of advertisers feel that TV is the most effective medium to influence consumers’ buying decision. But does this necessarily mean that...
Why We Love Digital OOH (And You Should Too!)
Out-Of-Home advertising, or OOH, has been around for ages, taking several forms over the years-- from billboards on high-rise buildings...
What should Kerala do to improve its economy?
Like any other economy,Kerala should play into her strengths and hedge against her weaknesses in order to make it more vibrant. The...
